General Mills

Between 1987 and 1989 I made a :30 tv spot a month for General Mills. It was non-stop production and tons of fun for a young copywriter. Mostly animated, some included live action as well and two groundbreaking spots combined live action, animation and classic film footage. These spots were for Count Chocula and Frankenberry and included footage from Frankenstein and Dracula.

34 spots or so was my total on the Mills. I made multiple spots for Lucky Charms, Trix, Count Chocula, Frankenberry, named and created Yummy Mummy as well as did two spots for him, and Cocoa Puffs. I also named Shark Bites fruit snacks and created that campaign.

As soon as I can get to mini-storage to retrieve my box of old U-matics, I'll get some of these spots up on the site here.


Norm's Homepage Art Gray Area Advertising